Rick Sincere’s been doing some traveling lately, and while he was out in California, he visited another 7-11 turned Kwik-E-Mart.
Rick also reports that the promotion is now over, but the materials will live on:
The curtain may have closed on the Kwik-E-Mart, the fictional convenience store on The Simpsons brought to life in 11 markets by 7-Eleven, but a piece of the project will live on. That’s because 7-Eleven is donating the building materials and cardboard cutouts of Homer, Bart and the rest of The Simpsons clan and donating them to hospitals participating in the Children’s Miracle Network.
As part of the campaign to promote The Simpsons Movie, the yellow “brick” Kwik-E-Marts drew enthusiastic, around-the-clock crowds that bought countless Sprinklicious donuts, boxes of Krusty O’s Cereal, six-packs of Buzz Cola and Radioactive Man comic books. The products and other licensed Simpsons merchandise will be available at participating stores through August while supplies last, and the popular, bright pink donut from the movie’s logo will continue to be offered because it was developed by 7-Eleven and its bakery partners and can be made fresh and delivered daily to stores.While scores of customers offered money for the Homer, Bart, Marge, Apu, Comic Book Man and other Simpsons characters found hanging out at the Kwik-E-Marts, 7-Eleven decided instead to spread the goodwill and fun by donating all Kwik-E-Mart “sets” to Children’s Miracle Network-affiliated hospitals for them to raise funds or entertain patients. All recipient hospitals are located in the same major metropolitan areas as the Kwik-E-Mart stores. Some police departments, who plan to use his likeness at community events, have requested the Chief Wiggum character.
So don’t be surprised to see Homer, Marge, Lisa, Maggie, and Bart show up at a local hospital someday.
